{"id":220,"date":"2020-03-24T15:11:13","date_gmt":"2020-03-24T15:11:13","guid":{"rendered":"https:\/\/www.wassung.com\/?page_id=220"},"modified":"2026-07-24T03:51:10","modified_gmt":"2026-07-24T03:51:10","slug":"about","status":"publish","type":"page","link":"https:\/\/www.wassung.com\/about\/","title":{"rendered":""},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/www.wassung.com\/wp-content\/uploads\/2024\/03\/image-1024x504.jpg\" alt=\"\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\">Gavin Wassung, AI Strategy &amp; Product Innovation Advisor <\/h2>\n\n\n\n<p>I&#8217;m a strategic advisor and educator who spends his career doing one thing: making the complex simple. <\/p>\n\n\n\n<p>For nearly two decades, I&#8217;ve advised leaders at the world&#8217;s largest banking, finance and insurace companies, guiding them where to play and how to win, then building the capabilities and solutions that get them there.<\/p>\n\n\n\n<p>Outside of work, I keep bees, grow and make my own wines, and practice karate. <\/p>\n\n\n\n<p>I live in New York with my wife and son.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>My focus<\/strong><\/h2>\n\n\n\n<p>As a specialist, my focus includes: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>AI strategy for growth industries: translating AI ambition into executive-ready narrative, governance-aware roadmaps, and funded initiatives that align to enterprise goals<\/li>\n\n\n\n<li>Product &amp; innovation strategy: 0-to-1 product and capability development, portfolio strategy, and go-to-market for banking, payments, and insurance<\/li>\n\n\n\n<li>Enterprise transformation: guiding legacy institutions through modernization without losing what makes them trusted<\/li>\n\n\n\n<li>Human-centered AI-infused design: innovation with the customer at the center of every decision<\/li>\n\n\n\n<li>Board and C-suite-level advisory: translating ambiguous strategic questions into clear, executable action<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">My results<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Shaped an executive-ready AI strategy narrative, messaging, and prioritized roadmap for a Fortune 100 financial services client aligning AI initiatives to enterprise goals and securing $10M in funding<\/li>\n\n\n\n<li>Delivered product strategy and roadmap for a major colleague technology experience program, driving a 4x improvement in transactional NPS (tNPS)<\/li>\n\n\n\n<li>Led product strategy and go-to-market for a wealth management company ahead of its $2B acquisition<\/li>\n\n\n\n<li>Reimagined marketing and customer experience for a global airline emerging from Chapter 11, contributing to a record $360M profit<\/li>\n\n\n\n<li>Drove post-M&amp;A B2B marketing strategy for a digital health company, achieving 18% YoY growth<\/li>\n\n\n\n<li>Built and scaled a boutique strategy consultancy practice from $0 to $1M+ revenue in two years, as P&amp;L owner leading teams of 2\u201310 senior consultants<\/li>\n<\/ul>\n\n\n<p><!-- \/wp:post-content --><\/p>\n<p><!-- wp:heading --><\/p>\n<h2 class=\"wp-block-heading\">My Experience<\/h2>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>I&#8217;m a strategic advisor with <a href=\"https:\/\/tredence.com\/\">Tredence, <\/a>guiding super regional banks and Fortune 100 insurance and payments companies combining markets insights, AI strategy, capability and solution development and operational discipline to turn ambition into reality.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>As an educator, I\u00a0<a href=\"https:\/\/sps.columbia.edu\/advisor\/gavin-wassung\">teach<\/a> Digital Product Innovation and Entrepreneurship at\u00a0<a href=\"https:\/\/sps.columbia.edu\/academics\/masters\/information-and-knowledge-strategy\">Columbia University<\/a>.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>I&#8217;m proudly serving on the board of <a href=\"https:\/\/habitatdutchess.org\/habitat-team\/\">Habitat for Humanity in Dutchess County<\/a>.<\/p>\n<p>And I&#8217;m also part of <a href=\"http:\/\/personconsulting.com\">Person.<\/a><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p>Say Hi! <a href=\"https:\/\/www.wassung.com\/about\/contact\/\">I like hearing from new people<\/a>. Get in touch or find me on <a href=\"https:\/\/www.linkedin.com\/in\/gavinwassung\/\">LinkedIn<\/a>.\u00a0<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- \/wp:paragraph --><\/p>","protected":false},"excerpt":{"rendered":"<p>Gavin Wassung, AI Strategy &amp; Product Innovation Advisor I&#8217;m a strategic advisor and educator who spends his career doing one thing: making the complex simple. For nearly two decades, I&#8217;ve advised leaders at the world&#8217;s largest banking, finance and insurace companies, guiding them where to play and how to win, then building the capabilities and &hellip; <a href=\"https:\/\/www.wassung.com\/about\/\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;&#8221;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-220","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/pages\/220","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/comments?post=220"}],"version-history":[{"count":10,"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/pages\/220\/revisions"}],"predecessor-version":[{"id":682,"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/pages\/220\/revisions\/682"}],"wp:attachment":[{"href":"https:\/\/www.wassung.com\/about\/wp-json\/wp\/v2\/media?parent=220"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}